# Offer and message revision plan

Original working template by the Martius team. Reviewed October 9, 2026.
You may use and adapt this document for your production work.
Use this worksheet when updating an approved Martius project. Supply the replacement information, review the affected text, voice, captions and scenes, compare the new revision and approve its delivery before replacing a published copy.

Map a business change before touching the approved film. Make the affected text, voice, captions and scenes visible to the reviewer.

## Project reference

- Project and version:
- Owner and reviewer:
- Intended audience and placement:
- Review date:

## Approved reference

Identify the approved file and project version. Keep them available for a comparison after the revision.

Your approved information:

- Statement or decision:
- Source or reference:
- Reviewer:
- Unresolved question:

## Old and replacement facts

Write the previous and new price, date, feature name or benefit. Attach the source of the replacement and its commercial owner.

Your approved information:

- Statement or decision:
- Source or reference:
- Reviewer:
- Unresolved question:

## Affected occurrences

Inspect on-screen text, spoken lines, captions, product screens and the destination. Record the scene or time of each occurrence.

Your approved information:

- Statement or decision:
- Source or reference:
- Reviewer:
- Unresolved question:

## Content to preserve

List the shots, opening, music, pacing or brand treatment you want to keep. This is a request to check, rather than a guarantee that another edit cannot affect it.

Your approved information:

- Statement or decision:
- Source or reference:
- Reviewer:
- Unresolved question:

## Next version checks

Compare the actual export with the approved reference. Check every replacement and the requested preserved content, including caption and voice timing.

Your approved information:

- Statement or decision:
- Source or reference:
- Reviewer:
- Unresolved question:

## Public replacement

List the placements to update, the owner and the replacement date. Retire a public copy that contains an expired or incorrect offer.

Your approved information:

- Statement or decision:
- Source or reference:
- Reviewer:
- Unresolved question:

## Worked example — replace before production

Fictional revision exercise — not a Martius promotion
Approved reference: Campaign v03.
Old → new: 30% → 20%; invitation → Start your 14-day trial.
Affected: closing title, closing voice line, caption cue and campaign destination.
Keep for review: opening product shot, middle demonstration and music treatment.
Approve only after: all four occurrences match the brief and the retained opening has been compared with v03.
Next delivery: v04 with an explicit commercial reviewer and a list of public copies to replace.

## Next review

- Actual delivered file or reference:
- Checks completed:
- Decision and scope:
- Approver and date:
- Next owner:

Read the related guide: https://martius.ai/guides/update-a-video-offer/
Read the workflow documentation: https://martius.ai/features/video-updates/